events

The Infamous at Art Basel Miami 2011

Editorial Skills:
Photo from Art Basel, Wynwood, Miami, 2011.

Primary Flight is a satellite event of the annual Art Basel events held in Miami. In contrast to the tony galleries and showrooms of Miami Beach, Primary Flight is held on the streets and in the industrial and commercial spaces of the Wynwood Arts District on the north side of central Miami. Primary Flight bills itself as Miami’s “open air museum and street level mural installation… arguably the world’s largest event of its kind.”

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The PGA Merchandise Show

Floor of the PGA Merchandise Show, 2010.

PGA Magazine was deeply involved in the PGA Merchandise Show, the golf industry’s premier trade show. As with Demo Day at the PGA Merchandise Show, over the years I was given greater responsibility regarding the execution of the company’s presence at the trade show. This included the company’s own trade-show booth and, in various years, other trade-show locations, including the PGA Magazine Travel Pavilion and the PGA Connectivity Lab.

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Demo Day at the PGA Merchandise Show

Demo Day at the PGA Merchandise Show, 2009.

When I worked at PGA Magazine the organization was very involved in the PGA Merchandise Show, an annual event held in late January in Orlando, Florida. Though the PGA Merchandise Show was produced by Reed Exhibitions, we partnered with Reed on several programs to maximize the show’s impact and interest to the target audience, golf professionals, by finding new ways to bring these golf professionals together with companies in the industry.

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